Digital Fun Stuff
In this amazing title, readers will explore the possibilities new developments in technology are opening up for making maps. Mapmakers are using satellite data to map the locations of people and objects on Earth, making video maps using the Internet to show wind and weather systems, and creating specialized maps that show human behavior. Computer game technology, such as Minecraft, is even being used to map real places.
Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insights to help organizations generate sustainable growth through digital integration. It provides a roadmap to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tactics and tools with core values to achieve competitive advantage.
Bringing the reader through its five-step Path to Digital Integration (Mindset, Model, Strategy, Implementation, and Sustainability),Digital Marketing seeks to
This interactive guidebook provides a truly Connected Digital Experience (CDE): the Zappar augmented reality mobile app allows the reader to activate the"Discover More" and "Play Video" icons found throughout the book, instantly connecting the reader, via their mobile device, to additional content housed on our companion website,Digital Marketing Resource Center (www.dmresourcecenter.org). "Play Video"icons incorporate point-in-time video commenting solution Vusay to enable interactive social conversations around each video.
Digital Marketing is the ideal guide for aspiring leaders - executives, instructors, owners, entrepreneurs, managers, students - at all stages of digital literacy.
An expert team from SONY Europe explains the technology behind today's major digital audio consumer products, including the Compact Disc, MiniDisc, Super Audio CD, DVD-Audio, MP3 and Digital Audio Tape.
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